Tuesday, 11 June 2013

Top 10 IMATS "MUST HAVES" From Crownbrush

It’s almost time for IMATS again! In fact just 2 weeks to go…(21-23rd June 2013)  If you missed the International Makeup Artist Trade Show last year and are anywhere near London next weekend, don’t miss it and come and visit Crownbrush where you have the chance to see our online store right in front of your eyes. Over 500 brushes to be precise!

Getting ready for IMATS at Crownbrush HQ 

I’ve attended the three-day beauty-packed event since training to be a make-up artist and I’ve yet to be disappointed, one of the most exciting things for me and has always been a dream is to work at IMATS and to have the chance to demonstrate my make-up skills there. So this year at IMATS it’s very important year for me where I finally have the chance to meet and greet my followers and to demonstrate two of my popular make-up looks I have recently created- Snow Queen of Sweets and Pop Art Inspired on the Saturday and Sunday on the Crownbrush stand using my favourite Crownbrushes to create these looks of course! I am so excited to see you all there.
Saturday 22nd Pop Art Demonstration. Sunday 23rd Snow Queen of Sweets Demonstration 

With over 500 brushes, Make-up and Accessories to pick from the Crownbrush range I have come up with my top 10 MUST HAVES from Crownbrush to help you decide what to buy at IMATS this year…

Pro Clear Shoulder bag with Tissue Holder -£24.99

On set with my shoulder bag in the Lake District

New to the Crownbrush range. This Set bag is pretty amazing and I have been loving using it on my make-up jobs. It's a high quality Shoulder Clear PVC Bag made for professionals in mind which is suitable for carrying make up equipment on set. Made from a heavy duty clear PVC which is durable, strong and waterproof with a Zipped main compartment for separating all your make up & equipment. The outer zipped pocket is a tissue holder/dispenser with an easy access slot- genius idea in my eyes- I always forget tissues on jobs! 

The Crownbrush 613 7 Piece HD Set- £29.99

This brush set comes with me everywhere and on every make-up job! Anyone who loves brushes should most certainly own this brush set! HD Brushes have been making a big impact in the beauty industry to work alongside HD photography and filming. The 613 7 Piece Crownbrush HD Set is a combination of quality dense Nylon bristles for precise application which are perfectly adapted to the new generation of cream and liquid make-up. . Used with powder shadows, they pick up smaller quantities of product, producing extremely subtle effects for a flawless high definition finish. The 7 piece set comes in patent leather case, a Mixing Palette and Spatula. The best thing about this set is that it's only £29.99!

Professional 88 (01) Eyeshadow Palette!

This is a must have in my make-up kit! The Palette contains 88 different highly pigmented matte eye shadowsThe matte black case contains a mirror and two sponge applicators. The palette is perfect for traveling make-up artists as well as for personal use. The looks I can create with this palette are endless. I also love it to create matte lipstick looks! The Professional 88 (01) eye shadow palette is only £22.99. it also comes in shimmer too!

Smoke It Out Palette -£19.99

Another one of my favourite palettes to take a long to photo-shoots. I can create natural looks all the way to creative fun looks. It's also becoming one of our most popular selling palettes sold to make-up artists, bloggers and Crownbrush fans!The Crownbrush ‘Smoke It Out’ palette comes with 36 eye shadow shades mainly consisting of both matte and shimmer colours for only £19.99 

One of our best selling brushes! This brush is known to add the finish of an "airbrush look" when using liquid foundation, not the best brush for cream foundations. The great natural bristles of this brush help with the application of blush, also used as a highlight brush. I also love to use it to lightly dust over loose powder to set and finish my make-up looks. 

The Syntho Range

My make-up brush kit contains pretty much synthetic bristles! Mainly because they are 100% vegan synthetic bristles that don't absorb any oils or products, they are completely hypoallergenic compared to natural hair brushes and always help me create flawless make-up application results. Crownbrush recently launched seven new brushes from their popular Syntho range which is constantly expanding and thank god too as I am loving using my synthetic brushes on make-up jobs lately. The prices range from £2.29-£19.79!

Crownbrush Deluxe Professional Trolley- £150 

This is an exclusive Crownbrush accessory sold only at IMATS London as we don’t sell this online in the UK. The trolley is designed to suit the professional makeup artist, hairdresser or beautician.  Presented in a black soft case trolley with red stripe detail. Outside compartments:
- 3 pockets with zipper
- 1 facial tissue holder
- 4 pencil pockets

Inside top compartment:
- 5 side pockets in mesh-net
- 1 removable brush-roll with 11 brush/tool compartments

Inside bottom compartment:
- 2 removable plastic drawer sets (3 drawers each)
- 1 mesh-net pocket

32 Lipstick Palette- £19.99

The Crownbrush 32 Colour Lipstick Black Matte Palette is designed for professional make-up artists and the amateur which contains both lip stick and lip gloss texture either blend together or wear alone with long-lasting lip effects. Shades range from opalescent natural glossy colours, bright pinks, beautiful berry shades, a highlighter and more! They are so creamy and pigmented and a dream to work with. 

Make-up Brush Cleaner

The Crownbrush Make-up brush cleaner comes in three sizes. 2oz- £4.99 (60ml) & 4oz - £8.49(125ml) available which has a spray screw-on nozzle which is perfect travelling or for quick disinfecting brushes which I use on my make-up jobs. There is also the 8oz- £9.99 (250ml) with an easy screw on open nozzle- ideally for applying a lot of product into a bowl, tissue or directly on your brushes or refilling your 4oz bottle.  And the best thing about the brush cleaner for me is that it's pink and smells of Vanilla! 

Brow Palette- £19.99

The Crownbrush Eyebrow professional palette comes with 8 long-lasting, anti-smudge powders that will stay fresh for up to 24 hours, in one sleek professional set with a Leopard print design. The shades featured are to suit everyone and can also be used as eyeshadow application. The set is suitable for all hair colours which can be mixed by using the eight eyebrow powder shades for a customised colour, it then gives you the option to choose from a selection of two brow stencils for your desired. 


You can shop the exhibitor floor packed full of beauty wares, take master classes to learn new skills, attend panel discussions led by top industry pros, and my favourite thing to do at IMATS—watch the student makeup competition I am always so inspired when I come back from IMATS. If you haven’t got your ticket yet or want to find out more check out the IMATS website >here<. The crownbrush team are looking forward to meeting our Crownbrush fans! 

What will you be treating yourself to at IMATS this year?




  1. Ahhh im so exited for Friday. will be coming to you first then go get the other things I want. I want the hd set and the syntho range of brushes, im so exited.

  2. Great post!
    It has really helped me to organise my thoughts about what I would like to buy tomorrow.
    I need a need a new set of brushes don’t really know what to look for in a good brush.
    I will defo invest in the cleaners that you suggested because cleaning brushes is the bane of my existence!